Mad Men Marketing is a creative marketing and advertising agency that brings together strategy, storytelling, technology, and innovation across multiple business divisions including Madly Talented, Mad EnAible, Mad Men Productions, and more. The organization is rapidly expanding across India and international markets while building a people first and performance driven culture. Marketing and Advertising. Employee Size: Not Disclosed.
Location: Delhi NCR (On Site)
Reports To: Founder / COO
Manages: 2 HR Executives
About the Role
As the Senior HR Manager you will design and drive the complete HR charter for the Madverse. You will build a modern HR infrastructure, implement digital first processes, and nurture a culture of creativity, growth, accountability, and high performance. This is a strategic leadership role where you will partner directly with the founders while shaping the future of work across the organization.
Key Responsibilities
Core HR Infrastructure and Governance
Establish and standardize HR policies, payroll processes, compliance frameworks, and employee handbooks.
Implement HRMS platforms and dashboards integrating leave management, reimbursements, attendance, and performance appraisals.
Oversee legal contracts, NDAs, POSH compliance, statutory compliance, and vendor management.
Compensation, Benefits and Performance
Design role based salary structures and incentive frameworks.
Drive performance management through Mad Ratings and OKR alignment.
Develop employee retention programs, bonus structures, and long term incentive plans.
Talent Acquisition and Employer Branding
Lead the complete recruitment lifecycle using AI driven hiring tools and candidate evaluation models.
Partner with creative and strategy leaders to define job roles and workforce requirements.
Lead employer branding initiatives including Mad o thon, campus hiring programs, and Work Mad Live Mad campaigns.
Culture, Learning and Engagement
Lead employee engagement initiatives including Mad Mondays, Shoutouts, Townhalls, and Mad Meetups.
Launch Mad Academy as an internal learning and upskilling platform.
Develop programs focused on employee well being, inclusion, leadership development, and continuous learning.
Workforce Planning and Management
Coordinate with business leaders for workforce planning, hiring forecasts, and resource allocation.
Track productivity, utilization, and workload distribution across teams.
Digital HR and Transformation
Drive digital transformation through HRMS, ATS, sentiment analysis tools, and AI powered HR systems.
Develop people analytics dashboards to monitor engagement, attrition, productivity, and team health.
Introduce AI enabled workforce analytics and predictive insights for better decision making.
Leadership and Governance
Partner with founders on leadership communication, organizational values, and strategic alignment.
Act as the culture guardian and ethics advisor across the organization.
Drive 360 degree feedback processes, leadership reviews, and role clarity initiatives.
Who You Are
You have 7 to 12 years of HR experience with at least 3 years in a leadership role within a creative, media, or digital agency environment.
You possess strong expertise in HR strategy and execution covering recruitment, culture, employee engagement, performance management, and people analytics.
You demonstrate excellent emotional intelligence, communication, and stakeholder management skills.
You are comfortable working with HR technology platforms and AI powered HR systems.
You are a proactive people first leader who enjoys building creative and future ready organizations.
Why Join Mad Men Marketing
Be part of one of India's fastest growing creative ecosystems.
Shape HR strategy across creative, influencer marketing, AI, and production divisions.
Work directly with founders to build a legacy culture of creativity and performance.
Receive competitive compensation, high autonomy, and the opportunity to build the HR function from the ground up.
